Marketing for drainage companies that want contracts, not just callouts

Who we help, and who we don't

We work with owners of drainage companies whose revenue comes, or should come, from businesses and buildings rather than single households.

• Jetting and line-maintenance firms that want restaurants, grocery stores, care homes and apartment buildings on a schedule instead of a panic.
• Grease-interceptor service companies whose customers face municipal pump-out and record-keeping rules.
• Hydro-excavation operators who need to stay on general contractors' and utilities' call sheets between big projects.
• Commercial plumbing and drain contractors chasing strata, property-management and institutional (ICI) accounts.

We are a marketing and business consulting service. We are not a contractor, and we don't do drain, sewer, interceptor or excavation work of any kind. Residential emergency marketing is deliberately outside our scope; if that's your main business, DrainageAgency.ca covers it.

Why recurring work needs its own marketing

The answer is simple: the buyer is different, so the funnel is different. A contract buyer rarely clicks an ad and calls. They shortlist, check, compare and ask a committee.

Here is a worked illustration (our assumption, not a client result). Say a jetting contract for one mid-size restaurant is worth $350 a visit, four visits a year, and the average account stays three years. That account is worth $4,200 in revenue. Win 20 of them across a restaurant group and the program is worth $84,000 over three years, from one decision-maker. That's why we spend more time on prospecting and capability pages than on clicks.

The five services

Each service has its own page explaining what's included, how long it takes and how we measure it.

1. Commercial and ICI prospecting: a named target-account list and steady outreach that follows Canada's anti-spam law (CASL).
2. Hydro-excavation marketing: getting vac trucks onto bid lists and contractor call sheets so utilisation holds between projects.
3. Strata and property-manager programs: explainer packs and onboarding sheets that a council or a portfolio manager can approve quickly.
4. Maintenance-contract marketing: turning single jetting visits and interceptor pump-outs into scheduled, renewing agreements.
5. Capability statements and prequalification pages: the documents reviewers check before you ever get a call.

The services overview explains how to choose between them if you can only start with one.

Proof, honestly labelled

We don't have published drainage case studies yet, and we won't pretend otherwise. What we do have are results from our HVAC work that show the same methods working with a demanding trade audience:

• GasBoilers.ca is a gas-boiler division built for CANRO Heat, now serving 26+ BC communities with 5.0★ from 76+ Google reviews. Building a new division with its own pages and its own reputation is close to what a drainage company does when it launches a commercial line.
• HVACDeal.ca generated 500+ leads at a 12:1 ROI.
• BoilerPart.ca runs 2,000+ programmatic pages and grew organic traffic 180%. That's a content system, and the lesson for drainage is about structure, not page count.

The results page explains what transfers from each one and what doesn't.

Where we work

We work with drainage companies in all 10 provinces and 3 territories. Municipal rules matter more in this niche than in most: grease-interceptor bylaws, for example, differ city by city, and they shape what a restaurant owner is willing to pay for. Our areas page explains how we approach each region, with British Columbia leading on strata because so much of the province's housing is strata-titled.

What it costs and how to start

The monthly plans begin at $1,999, or $1,499 a month when billed annually; GST/HST is added based on your province (GST and QST in Quebec). They're month-to-month, and you can cancel with 30 days' notice. The pricing page has the full table and a simple way to work out whether a plan pays for itself.

The first move is yours: phone or text (604) 632-4959, or write to Ali@Sedighi.ca. A two-line text with your company name and the kind of customer you want more of is enough. Consultations are online by video call or in person. The contact page explains what happens after you get in touch.